For those of you who didn’t already know, high rankings mean more visitors first, and more clicks to the website in question. However, there are other sources of traffic as well. We take a look at some of these: Search Engine Traffic This traffic results from the user typing in a search term into a […]

An internet rush to purchase domain names was in full swing yesterday when it was announced that thousands of new internet address endings were to be made available for purchase. Requests for addresses released by the Internet Corporation for assigned names and numbers included names such as .ninja, .sex and .ferrari. Some companies had actually […]

Michael Smith on 11 October 2024 There is no end to the limits allowed in ethical and technical techniques in the fight for Search Engine Optimization rankings. Yet many webmasters still practice Black Hat techniques and get either temporarily or permanently excluded from search engines. Search engines have to consistently provide accuracy and relevancy in […]

Fresh start When the internet was brought to the wider world, nobody paid it much attention and life went on pretty much as it had always done. Slowly, though, people here and there started to cotton on to the wave of the future, online marketing. Slowly but surely, websites for businesses started popping up among […]

Companies habitually spend huge amounts every year promoting, upholding and controlling their brand. The spread of the internet has changed the way that brands work. Not only is it much easier for a small business to create a strong brand presence on the net, it’s necessary for them to do so. The good news is […]

Search Engine Optimisation, or SEO for short is such a simple, yet effective form of Internet Marketing, yet so often misunderstood. Through effective SEO you tend to find increased targeted traffic, reduced PPC bills, and more sales! These may be quite bold claims, but I discovered this whilst looking through the data of our dentists, […]

It is simply not possible to undertake any Search Engine Optimisation campaign without having all the information at hand that will influence how your campaign is conducted. There was a time when optimisation was seen as sticking in a few clever keywords across your website and that would be enough. Today the task of optimisation […]

Running an online business can be tough especially when you are convinced that your website does not get enough exposure. You might have thought that advertising on the internet is sufficient to ensure traffic but this is not always the case. Your website needs some sort of platform in order for it to reach its […]

Yet, there it is often half done. Just as the letter A is essential in any telephone directory because it gets you listed first, this can be related to SEO too. If the name of your company comes up first in the listings chances are your site will be visited first, and if that visitor […]